20-10-2006, 09:50 PM
dudette Wrote:Investopedia Says... This term was coined by Leonard Lauder (chairman of Estee Lauder), who consistently found that during tough economic times, his lipstick sales went up. Believe it or not, the indicator has been quite a reliable signal of consumer attitudes over the years. For example, in the months following the Sept 11 terrorist attacks, lipstick sales doubled.
:thumbs:
It's the theory that lipstick sales (and the sale of other inexpensive indulgences) increase prior to and during a recession.
What sports figure owns the trademark rights to the word three-peat?